What it does
Built around how distribution actually runs
Not a CRM with a mobile view bolted on. The catalogue, the beat and every shop balance
are already on the phone, so the screens open instantly — and an order is on your
system the moment the salesperson presses Save.
Saved means saved
An order reaches your system before the salesperson leaves the counter, or they are told it did not — while the shopkeeper is still standing there. Nothing is held on a handset waiting for signal, so what the depot sees at 6pm is what was actually taken.
- No duplicate orders
- No silent failures
- Live depot board
Geofenced order capture
An order can only be taken within a set distance of the shop, and that distance is stored with it — an audit trail proving the visit happened.
Outstanding, before the order
What a shop owes shows on the beat list and again on the order screen — before the basket is built. Ageing buckets and per-shop credit limits make it actionable.
Delivery and collection
A daily drop list per person and vehicle. Mark delivered, failed or partial; collect split cash, UPI or credit at the door.
Returns, including partial
Expired stock, damage in transit, half a crate refused. Captured per line at the door; a manager approves before any credit note is raised.
Beats and coverage
Fixed weekly routes with shops in call order, an advisory push-list of SKUs to raise at each stop, and a movement map so a manager can see the day as it actually happened. Tracking is off until you switch it on, and you choose which people it applies to.
White-labelled per distributor
Your name, your icon, your colours on the app your team installs — one codebase and one release pipeline behind every brand, so nobody waits for their own fork to catch up.